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I start off by talking about the basic elements of a blog business plan – a vision, goals, strategy and tactics. I explain how these element work together.
The vision is the ‘big picture’ view of where you want business to be in the future. The vision gets broken down into some tangible goals – these are the milestones – things you need to achieve in pursuit of your vision. To achieve these goals you need to have a strategy. This relates to the things you need to do to achieve the goals. A strategy example could be to do regular guest posting. The next step is to look at your tactics – the things you’ll be doing to execute the strategy. Finally, we need to include a way to receive feedback and monitor progress towards your goals.
Next in the podcast, I talk about a few different tools you can use to manage Twitter better. I’ve talked about Buffer App before, and I also mention Social Bro and Triberr.
I then talk about the recent Google Penguin update, and finish with some sales ideas from Dan Kennedy.
Items I mention in this podcast:
If you want a Triberr invitation, let me know via my Contact page.
I hope you enjoy listening to the very first Blogger Business Plan podcast. It was a lot of fun putting it together and I’m working hard on the next episode. If there are particular things about blogging or business that you’d like me to speak about, let me know and I’ll endeavour to cover them in future episodes.