Category Archives: Featured Post

Can You Handle The Truth?

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I recently launched a guide on how to price your product and the most valuable thing I’ve received has been feedback. In this article I explain why feedback is a good thing, and the process I went through to find out what people want. And, ‘yes’ I can handle the truth!

How To Hide Pages Using Headway Theme and WordPress

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Tweet A while ago I wrote an article on how to hide pages when using the Headway Theme for WordPress. Since I wrote that article, there have been a number of changes to WordPress, and also Headway Theme which have made that article somewhat redundant. I still get a reasonable amount of traffic to that page…

J.Crew Lessons for Bloggers

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Tweet I watched a documentary about J.Crew’s CEO Mickey Drexler last night on CNBC and thought it had some great lessons that bloggers can learn from. Drexler came across as a pretty blunt and honest guy who admits he likes to micro-manage. He knows what he likes, seems to learn from his mistakes and is…

BBP 01 : Elements of a Blog Business Plan, Twitter Tools, Google Penguin and Sales Ideas

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Tweet   In this first edition of the Blogger Business Plan podcast I cover a lot of ground. I start off by talking about the basic elements of a blog business plan – a vision, goals, strategy and tactics. I explain how these element work together. The vision is the ‘big picture’ view of where…

The Hedgehog Concept for Bloggers

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Tweet The Hedgehog Concept has been around for a number of years in business circles. I was introduced to it when I read Jim Collin’s books Good To Great and Built To Last. My blog aims to introduce business concepts that work in the business world to the blogging world so an article on the…

OptinSkin Review – My First Impressions

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Tweet I discovered a new WordPress plugin called OptinSkin today and wanted to write a quick review giving you my first impressions. What is OptinSkin? OptinSkin is a plugin that makes it really simple for you to produce cool looking optin boxes for your blog. There are a few similar plugins around, but they don’t make…

What is Buffer App

Buffer App Schedule Screen

Tweet Buffer App – you may have heard about it over the past few months. Lots of people have been talking about how they use the Buffer App to Tweet more effectively. You may be wondering – What Is Buffer App. In this article I’ll explain what it is and why you may (or may…

What’s Your Blogging BHAG?

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I’ve been spending a bit of time over the past couple of weeks planning my blog strategy for the next 12 months and I’ve been thinking about the concept of a BHAG – a Big Hairy Audacious Goal!

The term was first used by Jim Collins in his book Built To Last. It’s become more popular in the business world in recent years and is something worth thinking about when it comes to strategic planning for any business.

Wikipedia defines a BHAG in this way:

A BHAG encourages companies to define visionary goals that are more strategic and emotionally compelling.

In many cases a BHAG is a long term vision / goal but it can also apply to the shorter term.

SEO Quake isn’t sorting by PageRank

Tweet A while ago I discovered a great Firefox plugin called SEOQuake. I wrote an article about how to use SEO Quake to find high pagerank sites and it’s become one of the most popular articles on my site. But lately, I’ve been having some trouble with SEOQuake. It still does the basics well –…

What Bloggers Can Learn From This Groupon Mistake

Cupcakes and Blogging

Tweet I read this great article today called ‘Cupcake Calamity‘ about a baker in the UK who had an offer in Groupon that worked a little too well! Rachel Brown runs a business called Need A Cake that makes great looking cakes for all occasions. She wanted to grow her business, so decided to publish…