My name is Allan Ward and I’ve been involved in business coaching for the past decade – mainly with people and companies in the professional services industry. These businesses sell knowledge or expertise – quite an intangible thing to sell. I’ve worked with businesses at different stages in their lifecycle and with different objectives – growth, startup, succession etc.
The common element across all these businesses is that they needed a plan to achieve their success. It didn’t just happen by accident, or overnight. To achieve sustainable growth, these businesses needed a road map that showed them how they could grow from A to B.
And in the blogging and Internet marketing world, you also need a plan.
Sure, you can achieve a certain level of success by trying different things, but if you want to build a business for the long-term, you need to plan for your success.
How I Help
My strength is helping people convert their dreams into achievable goals. I’ve done this for a number of businesses in the off-line world, and now I’m using my skills in the online world.
I can show you:
- How to set goals that are meaningful and possible
- Ways to make money out of your blog or web site
- Decide on the role you’ll take in the business
- How to promote your business using a range of different strategies
- Sources of clients
- How Google works
- How to price your products
- How to sell other people’s products
- How to start podcasting or using video
I believe that the same process I go through with my non-internet business planning clients can be applied to anyone who runs an internet business. It’s still a business, right? It’s just that yours exists in cyberspace whereas others exist in the physical world.
It doesn’t matter what your business sells, the principles of running a successful business are the same. And you’ll learn them here. No hype, no hard sell, just ideas and truths that work.
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